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Steven Reubenstone
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Mechanical Engineer & Tinkerer of Things.
 · New YorkU.S.
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Startup India Hub Selection of the Week: Sciencotonic 🇮🇳

Narendran Ashok has done a magnificent job leading his Sciencotonic startup on Collaborizm.

Overview

Sciencotonic is an Innovative Learning company which focuses on improving student education based on leveraging augmented reality for learning and practicing new material. Sciencotonic helps students understand more with an AR simulations, a DIY Hacker Space for them to work, and an Economic E-store for parts needs.

You can see their website here: http://sciencotonic.com/.

Please also check out the tutorials Sciencotonic has created below in the Project Feed.

What Excites us about the Venture

The Team: We think Narendran is capable of leading this venture with the right support. He has impressed us to date with his energy and ability to actually move forward with his ideas and get them to prototype form.

Market Opportunity: Education is a big market. AR is a technology that has proven itself to be attractive to consumers. We also feel it has been untapped in its potential to aid with education.

Competitive Positioning: We like the combination of combining virtual learning with a parts store. If done right, it can provide efficiency to the consumer – who may be looking to both learn online and build physical things. The model/structure has to be developed considerably further – however that’s why we’re here.

Stage of the Venture

The venture is in seed/super early stage. The prototype is up and running which you can see via the url above. Some basic business strategy has been put together, and a team has been formed.

Collaborizm’s Recommendations for Startup India Hub

Specific Points to address

  • Brand & Competitive Positioning: This is where we feel the team will make or break the opportunity. The company needs help with language, branding, and how it presents itself against the market to the consumer.

  • Narendran and his team need mentorship on laying out a realistic product roadmap. Right now it is not focused enough. It needs to get much tighter – and it needs to correspond to an overall go to market strategy.

  • Sciencotonic needs to develop an official financial/business model around how their business will work and generate cash flow. It is not particularly clear what the numbers look like – parts – where they will be sourced – how this will scale – what the relationship quantitatively is between the ed side of the business and the retail side of the business.

Our Recommendation: ➡️ We feel this all fits under the category of mentorship. We believe pairing the Sciencotonic team to the proper mentorship that can address the areas above make a tremendous difference for Sciencotonic.

Where Sciencotonic Can Go

A competitive Indian Ed-Tech upstart. Let’s make it happen!

#startupindia

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Nina Naik

Nina is a great product development mentor

Startup India Hub

Startup India hub is doing a great job, encouraging young entrepreneurs

Startup India Hub

Thankyou Startup India Hub for the Support.

Company is getting Registered at Trichy and is Operated at Chennai

Startup India Hub

Startup India Hub providing excellent help and aid to Sciencotonic.

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Narendran Ashok
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Engineer (Project Leader)
 · ChennaiIndia
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Startup India Hubindia

Was quite busy lately and didn’t have time to update stuffs here.

We are now developing new kits for students who are completely new to science and Robotics … video making is a greatest challenge…team is working on developing the story line and the video vectors for the animations.

Milestone: first version of website is over to show the videos on the site. Working on the next development for the ecom store…

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Steven Reubenstone
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Mechanical Engineer & Tinkerer of Things.
 · New YorkU.S.
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Do you have any new updates to your deck. You NEED this Narendran Ashok. Can we get an updated deck? Let’s get some improvements so we can give feedback this week even if its only a few updates. Please post link to pdf.

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Narendran Ashok
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Engineer (Project Leader)
 · ChennaiIndia
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Steven Reubenstone
Startup India Hub

We are working on workshop for sales since few days…plus office is being setting up at chennai and we move there in next 5 days.

Kits will be dispacted to the offline store on 24th.

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Startup India Hub
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Collaborator
Central point of contact for the entire startup ecosystem in India.
 · New DelhiIndia
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Narendran Ashok Firstly, congrats on the new office! Great to know that you are progressing well in terms of website, videos, new kits, etc. As Steven suggested, do share your deck for review when you get a chance.

Tamil Nadu does not have a State Startup Policy as of now, but they are actively promoting entrepreneurship, as can be seen here

Let us know if you need any other help.

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Startup India Hub Steven Reubenstone sorry for the delay in message and updates we have been busy in moving our office to Chennai,
for the next up coming dates we are focused on and renovating the office and we are happy to infrom that the workshop organized with the help of the institution of civil engineers (India) - Hosur local center has gotten a good response
up-to-date around 350 students have enrolled for the workshop we are so excited for our first event
and we will be live streaming the event in 360 view and it will also be posted on facebook…
so be ready to watch it

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Startup India Hub
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Central point of contact for the entire startup ecosystem in India.
 · New DelhiIndia
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VijayaKumar Sethuraman Great to hear about all the progress! How did the workshop go? Hope the feedback is helping you shape up your product, offerings, and marketing collateral.

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